SEO report of parkavecapital.com
Park Avenue Capital
www.parkavecapital.com/
Park Avenue Capital specializes in 1st Trust Deed investments secured by California real estate. Together the team has managed, underwritten and invested in ...
Tasks
- Make the site mobile device friendly.
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
- Implement the viewport meta tag.
SEO
URL
Domain : www.parkavecapital.com/
Character length : 23
Title
Park Avenue Capital
Description
Park Avenue Capital specializes in 1st Trust Deed investments secured by California real estate. Together the team has managed, underwritten and invested in over $100 million in real estate. The firm is professionally managed by a team with over 25 years experience in real estate lending and investment. The firm provides short-term bridge loans to borrowers seeking real estate financing. The firm directly funds the loan or matches the loan request with a network of private investors. The real estate loans are secured by real estate in diversified asset classes including Multifamily, retail, office, light-industrial, medical, mixed-use, agricultural/raw land. Contact Mario Padilla at 562-556-0697.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
No info found.
Content
Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Park Avenue Capital
Character length : 19
Good! The title’s length is between 10 and 70 characters.
Character length : 19
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 36%
Good! The text / code ratio is between 25 and 70 percent.
Good! The text / code ratio is between 25 and 70 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 0 | 4 | 1 | 0 | 1 | 0 |
Heading structure in the source code
- <H2> Loan Profile
- <H2> Fund Terms
- <H2> Fund Fees
- <H3> Park Avenue Capital
- <H2> Contact Information
- <H5> Newsletter
Word cloud
- estate8
- real8
- loans6
- capital5
- avenue5
- firm5
- commercial5
- million4
- loan4
- fund4
- park4
- balance4
- small4
- collateral3
- secured3
- california3
- classes3
- asset3
- only3
- investment3
- return2
- period2
- commitment2
- lending2
- borrower2
- strategies2
- focus2
- properties2
- employs2
- including2
- managed2
- target2
- funds2
- team2
- directly2
- mixed-use2
- agricultural/raw2
- land2
- medical2
- light-industrial2
- investors2
- retail2
- office2
- terms2
- multifamily2
- trust2
- months2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| estate | |||
| real | |||
| loans | |||
| capital | |||
| avenue | |||
| firm |
Two Word cloud
- real estate6
- small balance3
- park avenue3
- avenue capital2
- agricultural/raw land2
- classes including2
Three Word cloud
- park avenue capital3
- balance commercial loans2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 5 images on this web page.
Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
8.70
Flesch Reading Ease
47.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.80
Dale–Chall Readability
7.30
SMOG Index
11.70
Spache Readibility
5.00
Number of letters
1955
Number of words
380
Number of sentences
47
Average words per sentences
8
Number of syllables
681
Syllables in words
683
Average syllables in words
1.79
Number of words in first three syllables
103
Percentage of word / syllables
27.11
Words not in Dale-Chall easy-word list
165
Words not in Spache easy-word list
119
Technologies
Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 971px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
1,641 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
18
Number of source domains
1
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
List of render blocking css files
- http://www.parkavecapital.com/style.css
- http://www.parkavecapital.com/layout.css
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
9.51KB
CSS minifying
You can save 1.2KB (14% compression) on the analysed URL by minifying the CSS files.
- By minifying http://www.parkavecapital.com/style.css you can save 1.1KB (14% compression rate)
- By minifying http://www.parkavecapital.com/layout.css you can save 111B (16% compression rate)
Speed test – Compression
Uncompressed size of the of the HTML
7.71KB
Gzip compression
Error! By using Gzip you can save 6.5KB (78% compression) on your site.
- By compressing http://www.parkavecapital.com/style.css you can save 6.5KB (78% compression rate)
- By compressing http://www.parkavecapital.com/layout.css you can save 476B (65% compression rate)
Speed test – Browser cache
Number of static resources (image, JS, CSS)
17
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| http://www.parkavecapital.com/images/1page-img1.jpg | Expiry time is not specified |
| http://www.parkavecapital.com/images/1page-img13.jpg | Expiry time is not specified |
| http://www.parkavecapital.com/images/1page-img2.jpg | Expiry time is not specified |
| http://www.parkavecapital.com/images/content.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/header.jpg | Expiry time is not specified |
| http://www.parkavecapital.com/images/invesment.jpg | Expiry time is not specified |
| http://www.parkavecapital.com/images/line-hor2.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/line-ver.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/logo-tail.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/logo.jpg | Expiry time is not specified |
| http://www.parkavecapital.com/images/main-tail-bot.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/main-tail-top.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/main-tail.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/marker.gif | Expiry time is not specified |
| http://www.parkavecapital.com/images/menu-divider.gif | Expiry time is not specified |
| http://www.parkavecapital.com/layout.css | Expiry time is not specified |
| http://www.parkavecapital.com/style.css | Expiry time is not specified |
Speed test – Images
File size of all images combined
151.71KB
Image optimisation
You can save 55.5KB (38% compression) by optimising the images below:
- By lossless compressing the http://www.parkavecapital.com/images/header.jpg you can save 28.1KB (30%) data.
- By lossless compressing the http://www.parkavecapital.com/images/logo.jpg you can save 10.3KB (54%) data.
- By lossless compressing the http://www.parkavecapital.com/images/invesment.jpg you can save 9KB (75%) data.
- By lossless compressing the http://www.parkavecapital.com/images/1page-img2.jpg you can save 3.2KB (46%) data.
- By lossless compressing the http://www.parkavecapital.com/images/1page-img1.jpg you can save 2.5KB (45%) data.
- By lossless compressing the http://www.parkavecapital.com/images/1page-img13.jpg you can save 1.6KB (19%) data.
- By lossless compressing the http://www.parkavecapital.com/images/main-tail.gif you can save 768B (88%) data.
Links
We found a total of 6 different links.
Internal links: 6
Internal links: 6
External links:
| Link text (anchor) | Link strength |
|---|
Internal links:
| Link text (anchor) | Link strength |
|---|---|
| Home | |
| About Us | |
| Investors | |
| Recently Funded Loans | |
| Contact Us | |
| Privacy Policy |
Website security
IP
216.250.120.129
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Order of Heading elements on mobile by position
- H2 : Loan Profile, ( 364px from top )
- H3 : Park Avenue Capital, ( 374px from top )
- H2 : Fund Terms, ( 590px from top )
- H2 : Fund Fees, ( 774px from top )
Typos
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